Kebe Living
Social Media Content
Strengthening Brand Identity for a Local Food Manufacturer
For a local food manufacturer Kebe, I created a wide range of social media content to strengthen the brand’s identity and communicate its values.
The goal was to give the family-run business a clear personality – showcasing the people behind the brand, the craftsmanship, and the quality that defines every product.
Content Strategy & Storytelling Approach
The content mix included product showcases, recipe videos, lifestyle pieces, and storytelling formats that highlighted Kebe’s handmade production and passion for detail.
In addition to ongoing brand content, I also produced a 14-part anniversary video series for Kebe’s 20th anniversary, featuring employees presenting their favorite products to bring a personal, authentic touch to the campaign.
Employer Branding & Recruiting Campaigns
We also created recruiting videos to attract new apprentices and strengthen the company’s employer brand, helping Kebe present itself as both professional and approachable.
Creative Direction & Production Management
From concept development and production to editing, I managed the entire creative process, helping Kebe establish a stronger online presence and a deeper emotional connection with its audience.
